Advertise On MSBN
Help MSBN Support Men's Health by visiting Movember.com!
DECISION 2012: VOTE FOR THE MO THIS MOVEMBER
Movember is back to change the face of men’s health through the power of the moustache
LOS ANGELES, CALIFORNIA – (September 20, 2012) – Calling all moustache aficionados! Movember
2012 kicks off its 6th year in the US, challenging men to grow and women to support the Mo (slang for
moustache) for the month of November to raise awareness and funds for men’s health issues, specifically
prostate and testicular cancer initiatives. In support of National Prostate Cancer Awareness Month and
the 1 in 6 men who will be diagnosed with prostate cancer in their lifetime, Movember encourages men
and women to register at Movember.com to join the movement.
Once registered, men, known as Mo Bros, start Movember 1st clean-shaven and grow their moustache for
30 days, getting friends, family and colleagues to donate to their Mo-growing efforts. During that time they
become walking, talking billboards for men’s health. Female participants, called Mo Sistas, play a crucial
role during the campaign by acting as team captains, recruiting others to join, sparking conversations,
lending support to Mo Bros who grow, and raising general awareness for the importance of men’s health.
“The growth of a new moustache is the key to opening up much needed dialogue around men’s health
issues, as we’ve found that each moustache generates 2,413 conversations during the month, raising
awareness which can save lives,” said Adam Garone, CEO and co-founder of Movember. “Our success is
due to the 855,203 amazing Mo Bros and Mo Sistas who participated globally in 2011, raising $126.3
million world-wide, making Movember the largest non-government funder of prostate cancer research in
In 2011, more than 145,000 Americans grew and supported the Mo, raising over $15 million for the
cause. In the US, funds raised are directed to programs run by Movember and its men’s health partners,
Prostate Cancer Foundation (PCF) and LIVESTRONG.
“The progress being made by Movember-funded research teams at world-leading institutions such as the
University of Michigan, MIT, Harvard Medical School, The Dana Farber Cancer Center and Weill Cornell
Medical School are moving us to a day when we can over-treat less and cure more,” said Dr. Jonathan
Simons, MD, president and CEO of PCF. “This will ultimately allow prostate cancer patients to live longer,
more productive lives.”
Together, Movember, PCF and LIVESTRONG work to ensure that Movember funds are supporting a
broad range of innovative, world-class programs in the areas of awareness and education, survivorship
Â• Awareness and Education: Each year, Movember funds and delivers a high-impact awareness
program, which aims to communicate men’s health messages to the Movember community and
its supporters. Through this, Movember endeavors to inspire action through education. In 2011,
79% of participants discussed their health with friends, family or colleagues, 71% of participants
further educated themselves on men’s health issues and 69% of our participants scheduled a
general health checkup.
Â• Survivorship: With LIVESTRONG, Movember helps fund their Cancer Navigation Center, which
provides free, confidential services to help guide men through the cancer journey from treatment
Â• Research: With the Prostate Cancer Foundation, Movember funds research that is accelerating
the discovery of better treatments, and ultimately a cure, for prostate cancer.
“Thanks to all the men who grew moustaches and the support of Movember, the Lance Armstrong
Foundation is able to improve access to care for men affected by cancer while empowering them to take
charge of their health,” said Doug Ulman, president and CEO of the Lance Armstrong Foundation
Movember aims to forever change the face of men's health through the power of the moustache, by
raising awareness and funds for prostate and testicular cancer initiatives. Since 2003, more than 1.9
million participants have raised over $299MM for the cause, with official Movember campaigns taking
place in 21 countries. For more information please visit Movember.com. Movember is a registered
About Prostate Cancer Foundation (PCF)
The Prostate Cancer Foundation (PCF) is the world’s leading philanthropic organization funding and
accelerating research. Founded in 1993, PCF has raised more than $479 million and provided funding to
over 1,600 research projects at nearly 200 institutions in 15 countries around the world. PCF advocates
for greater awareness of prostate cancer and more efficient investment of governmental research funds
supporting transformational cancer research. Our efforts have helped produce a 20-fold increase in
government funding for prostate cancer. More information about PCF can be found at pcf.org.
Feel free to visit http://mobro.co/StevePesek to donate or to join the cause!
MSBN to Broadcast 32 Games this Weekend for NJPHL Minnesota Showcase!
The Minnesota Sports Broadcast Network is proud and excited to announce that we will be working directly with the NJPHL, National Junior Prospects Hockey League, in bringing live NJPHL Hockey action to the living rooms of the NJPHL membership starting this weekend!
MSBN was formed in 2005 with the intention of broadcasting and promoting high school and youth sporting events to fans in Minnesota. Since that time, MSBN has grown to an entity that has broadcast more than 5,000 events throughout the Midwest, including youth, high school, college and pro sports, including more than 1,400 over the past year.
MSBN has had a particular focus on hockey, as it has had partnerships with dozens of Minnesota high school hockey leagues, as well as the Minnesota Junior Hockey League and the Minnesota Hockey youth state tournaments for the past several years. MSBN has also been home to the network broadcast of the WCHA Men's Final Five the past two years, and will be again this March.
MSBN provides the ultimate broadcast experience, as fans will not only be able to watch the games, but have audio play-by-play and the use of the MSBN Game Tracker, which will update the score, time, period and other pertinent information.
Fans will also be able to interact with the broadcasters at the game, as MSBN broadcasters take E-mails from fans during the games, allowing parents, grandparents and fans to have a personal connection with the games, even though they are not at the arenas themselves.
Every game that MSBN broadcasts will be available for watch not only live, but also on an archived basis immediately following the conclusion of each game.
During the past year, more than 400,000 unique computers logged on from all 50 states and more than 20 countries around the world, allowing more than 1 million fans to follow live action via the Minnesota Sports Broadcast Network.
"The Minnesota Sports Broadcast Network is thrilled to be partnering with the National Junior Prospects Hockey League for it's Minnesota Showcase this October. MSBN is continually striving to add quality content to our network, and for us to be able to work with the NJPHL, as well adding 32 great hockey games and the talent on display will certainly be a welcome addition to the network!" - Nick Walsh